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Usability Testing

Are customers abandoning their shopping cart and not ordering on your site? Is your call center receiving requests for information that is available on your website? Does your site technical support team get contacted by users frustrated with a specific task on your web site? Usability testing can identify these problem areas on your site.


Designing and running a usability test requires expertise in task analysis, unbiased user moderation, detailed analysis and reporting.

Services:

  1. strategic consulting for the design of a usability test

  2. usability Test Plan for a single site test, or multiple site comparison tests

  3. screening script for participant recruitment

  4. task analysis and design

  5. moderator script and input forms for the actual test

  6. moderation skills for working with users

  7. note takers for data collection during user testing

  8. top line findings report

  9. detailed findings report

  10. recommendations based on findings