Services:

  1. •complete heuristic evaluation of a web site using industry standard criteria

  2. •copy of the evaluation

  3. •topline report of findings

  4. •recommendations for improvement where applicable

Research | Website Evaluations | IA Strategy | Usability Testing | Contactalbert_ellenich___research.htmlalbert_ellenich___Information_Architecture_Strategy.htmlalbert_ellenich___Usability_Testing.htmlalbert_ellenich___Contact.htmlhttp://www.apple.com/shapeimage_2_link_0shapeimage_2_link_1shapeimage_2_link_2shapeimage_2_link_3shapeimage_2_link_4

Website Evaluations

The evaluation of an existing web site, whether your own or a competitor’s, can provide valuable insights for the development of your web site. A variety of evaluation types allows for collection of data relating to different needs.


Here are the types of evaluations I can perform and their purpose:

Heuristic

An heuristic evaluation looks at a web site’s performance and adherence to a set of industry standard usability criteria. The criteria are proven effective in uncovering usability flaws within a web site which hinder the success of a user’s interaction.

Services:

  1. •complete evaluation of your site using the Core Values rating system

  2. •copy of the final evaluation results and scorecard

  3. •topline report of findings

  4. •recommendations for improvement where applicable

Core Values

Using a defined set of core values and criteria relating to each, your web site can be evaluated in areas of design, branding, content, usability, etc. This evaluation approach brings an holistic review of your site through the use of point scoring in each area. This evaluation can give you a starting point for more targeted improvements to make in your site.

Services:

  1. •complete evaluation of your site and a defined number of competitor sites using the Core Values rating system

  2. •copy of the final evaluation results and scorecard

  3. •topline report of findings

  4. •recommendations for improvement where applicable

Competitive Analysis

A competitive analysis is similar to a Core Values evaluation, but it is conducted for your site and a defined number of competitors. The resulting benchmark numbers provide a snapshot of how your site compares to your competitors.

Services:

  1. •evaluation of multiple sites with user tasks/features similar to yours

  2. •final report identifying sites evaluated and the pros/cons of their approach to a task/feature design

  3. •high level recommendations for approaching the design of your new features

Best Practices

Adding a new feature to an existing site? Exploring how to make it easier for customers to complete a task on your site? Adding a new product catalog? Evaluating how specific user tasks are performed on other sites can uncover emerging standards, innovative techniques, difficult processes, and pitfalls you can avoid in your new design.